The early-bird deadline for this year’s Campaign Media Awards has now passed and the final deadline, 23 January, is fast approaching.
Enter the 2025 Campaign Media Awards
To help brands, agencies and media owners put the finishing touches to their entries ahead of the deadline, Campaign asked the judges what makes a winning Campaign Media Awards entry.
Clarity, brevity and creativity were the qualities most highlighted by the panel.
As summed up by Jon Kershaw, managing director of PHD Manchester: “A winning entry should be clear, concise, compelling and creative. Don't try to cram everything in. Focus on the most interesting and important elements of your story, and bring them to life in an engaging manner.”
The judges also said entries should be enjoyable to read.
Gerry Anyanwu, head of client development at Global Media, said a standout entry boils down to three things: "Creative magic – think big, bold ideas that stick in people's minds. Stories that resonate, visuals that pop, and production values that make you go "wow" Second – a good amount of strategic vision, that is more than just following the sector and finally the ‘X factor’ – the spark of originality.”
Find out more about the 2025 Campaign Media Awards judges here.
The final date to enter the awards is Thursday 23 January – click here to access the entry form.
.png)
